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Vice President Market Research Salary in Merrillville, IN

How much does a Vice President Market Research make in Merrillville, IN?

$189,643 (USD)/year

Average Bonus

$57,651 (USD)

per Year
Total Compensation

$242,966.47

As of July, 23, 2026, the average vice president market research gross salary in Merrillville, Indiana is $189,643 or an equivalent hourly rate of $91. In addition, vice president market researches earn an average bonus of $57,651. An entry level vice president market research with 1-3 years of experience earns an average salary of $91,834. At the higher end of the pay range, a senior level vice president market research with 8+ years of experience earns an average salary of $280,193. Salary estimates are based on salary survey data collected directly from employers in Merrillville, Indiana.
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Salary Potential for a Vice President Market Research

Explore the estimated salary growth for a Vice President Market Research in Merrillville, IN for up to 5 years. The estimated salary of a Vice President Market Research will be $194,916 in 1 year and $217,515 in 5 years.
View Salary by Year
Estimated Salary
$200,335
Average Growth
5.6 %
The estimated salary for a Vice President Market Research in 2 years is $200,335, which is 5.6 % average growth. This information is based on ERI's compensation database.

Typical Vice President Market Research Education

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Popular Skills for a Vice President Market Research

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Cost of Living in Merrillville, IN

The cost of living in Merrillville, IN is 7% lower than the national average.
Cost of living trend lower
7% lower
than the national average
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Frequently Asked Questions

What does a Vice President Market Research do?
Oversees the market research function of an organization and establishes policies that aid market monitoring and research strategization. Heads and directs the market research department and ensures that research initiatives have clear objectives and align with the organizational goals. Coordinates and collaborates with other departments, including marketing and sales, to adapt and adjust marketing and sales strategies in accordance with evolving market findings. Serves as a liaison between market research teams and senior leadership, maintaining transparency and updating between each teams. Influences the organization’s decision-making process and recommends market-aligned milestones and business strategies.
How much does a Vice President Market Research make in Merrillville, IN?
The average salary for a Vice President Market Research is $189,643 per year or $91.17 per hour in Merrillville, IN. Top earners have reported making up to $280,193. However, the typical pay range in Merrillville, IN is between $91,834 and $280,193 annually.
What is the salary trajectory for a Vice President Market Research?
Vice President Market Research is projected to see a 14.7 % salary change in 5 years.
How can you increase your salary?
Increasing your salary often starts with understanding your value in today’s job market. You can increase your earning potential by building your skills, advancing your education, moving into a new role or industry, switching companies, or negotiating pay.
How can you negotiate a salary offer? 
Negotiating a salary offer involves preparation and finding our your market value. Use our salary calculator to find out how much you should be paid based on what someone in your area, with similar experience, earns. Use this personalized report to help negotiate a higher salary offer or find your dream career. 
What are some factors that impact Vice President Market Research salaries? 
Several factors can impact your salary, including experience, company size, job market, location, industry, and more. Understanding how these factors affect your role can help you spot pay gaps and provide opportunities for a competitive salary.

About Our Data

This page is an excerpt of the much more complete compensation information available in ERI's Assessor Series.

ERI compiles the most robust and accurate salary, cost-of-living, and executive compensation survey database available. Data are analyzed using AI and traditional statistics, depending on which approach is best for a particular application. ERI collects salary survey data from five different sources, which you can learn about here.

Verified Sources
Data sourced from internal salary surveys, purchased surveys, public sources, HRIS data, and proprietary databases.
Real-Time Data
Our salary database is updated and verified approximately every six weeks.
Quality Assurance
Along with our data scientists, we have included AI in our rigorous process to analyze and provide the highest quality data.

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