Salary Data

Marketing Planner Salary

How much does a Marketing Planner make in the United States?
Get the insights on the salary, benefits, education, and job description.
Salary Data for Marketing Planner

$98,933 (USD)/yr

$48 (USD)/hr

$10,081 (USD)/yr

$96,987 (USD)/yr

$47 (USD)/hr

$10,081 (USD)/yr

Job Description
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.
The average marketing planner salary in United States is $98,933 or an equivalent hourly rate of $48. In addition, they earn an average bonus of $10,081. Salary estimates based on salary survey data collected directly from employers and anonymous employees in United States.
Compensation Data Based on Experience

$54,953 (USD)

$126,211 (USD)


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Salary Potential

$114,691 (USD)

16 %

Based on our compensation data, the estimated salary potential for Marketing Planner will increase 16 % over 5 years.

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About The Data
The above data is a sample of data available in ERI's Global Salary Calculator. The Global Salary Calculator provides compensation data for over 45,000 positions in 8,000+ cities in 69 countries. If you need to calculate competitive levels of salaries, incentives and total compensation by industry, organization size and salary planning date, please view a demonstration version of ERI's Salary Assessor, which is used by the majority of the Fortune 500 for salary survey data and compensation planning.

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