Manager Marketing Media Salary in Westborough, Massachusetts

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Average Salary for Manager Marketing Media in Westborough, Massachusetts

The average salary of a(n) Manager Marketing Media in Westborough, Massachusetts is $101,274.

The average hourly rate of a(n) Manager Marketing Media in Westborough, Massachusetts is $48.69.

The average bonus of a(n) Manager Marketing Media in Westborough, Massachusetts is $10,441.00.

Job Description:

Manages, plans, and administers media programs in advertising department. Confers with representatives of advertising agencies, product managers, and corporate advertising staff to establish media goals, objectives, and strategies within corporate advertising budget. Selects specific programs and negotiates advertising, conferring with advertising agents or media representatives, to ensure optimum use of budgeted funds and long-term contracts. Adjusts broadcasting schedules due to program cancellations. Studies demographic data and consumer profiles to identify target audiences of media advertising. Reads trade journals and professional literature to stay informed of trends, innovations, and changes that affect media planning. Less

Manages, plans, and administers media programs in advertising department. Confers with representatives of advertising agencies, product managers, and corporate advertising staff to establish media goals, objectives, and strategies within corporate advertising budget. Selects specific programs and negotiates advertising, conferring with... More

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