Assistant Marketing Manager Salary in Westborough, Massachusetts

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Average Salary for Assistant Marketing Manager in Westborough, Massachusetts

The average salary of a(n) Assistant Marketing Manager in Westborough, Massachusetts is $123,329.

The average hourly rate of a(n) Assistant Marketing Manager in Westborough, Massachusetts is $59.29.

The average bonus of a(n) Assistant Marketing Manager in Westborough, Massachusetts is $15,009.00.

Job Description:

Supports the Marketing Manager in conducting and analyzing ongoing and future marketing initiatives, including research, product development, marketing communication, and lead management. Oversees long- and short-term marketing programs, often with minimal direction from the Marketing Manager, to ensure product quality, cost containment, and adherence to schedules. Assists in developing new marketing programs to meet departmental strategic objectives. Assists with print and online catalog development, including production and proofreading. Conducts marketing research to maintain and grow customer base. Assesses customer needs with regard to products and services. Analyzes competitive environment with regard to companies and products. Assists in website content management. Provides internal and external website navigation training. Supports creative initiatives including ads, newsletters, direct mail, and trade shows. Assists in preparation of trade shows. Coordinates with vendors to ensure quality, cost-efficiency, security of information, dependability, and timeliness of work. Develops new or streamlines existing procedures to enhance departmental efficiency and contain costs. Oversees program compliance with relevant regulatory and legal requirements. Maintains marketing budget. Assists with expense tracking for each assigned project. Analyzes financial impact of marketing programs. Develops recommendations for future programs based on financial results. May manage data-entry outsourcing. Less

Supports the Marketing Manager in conducting and analyzing ongoing and future marketing initiatives, including research, product development, marketing communication, and lead management. Oversees long- and short-term marketing programs, often with minimal direction from the Marketing Manager, to ensure product quality,... More

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