e-Commerce Sales Director Salary in Alabama - State Average

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Average Salary for e-Commerce Sales Director in Alabama - State Average

The average salary of a(n) e-Commerce Sales Director in Alabama - State Average is $144,818.

The average hourly rate of a(n) e-Commerce Sales Director in Alabama - State Average is $69.62.

The average bonus of a(n) e-Commerce Sales Director in Alabama - State Average is $21,998.00.

Job Description:

Develops and implements a cohesive online marketing strategy for the organization's websites that maximizes the growth of online sales and meets the organization's overall business goals. Directs all business administration roles in an e-commerce implementation, such as store configuration, store management, marketing, merchandising, etc. Manages the execution of marketing and promotion events on the website and ensures events are executed in an accurate and effective manner. Oversees and directs merchandising and product positioning. Develops and implements marketing strategies to increase website conversion rates, revenue, profitability, site traffic, and reduce cart abandonment rates. Defines, plans, and executes social media strategies such as blogs, podcasts, and other community and social networking tools. Develops keyword and search engine optimization (SEO) strategies and affiliate marketing. Evaluates new web technologies for brand building and increased sales. Collaborates with Database Marketing team to track and analyze all online advertising activities (SEO, pay-per-click, e-mail marketing, and affiliate marketing) and provide proactive insights and recommendations. Collaborates with design and marketing teams to create a successful user experience. Manages the development and generation of fresh online content. Stays abreast of competitive sites and new technologies, sites, and media that will influence user behavior. Less

Develops and implements a cohesive online marketing strategy for the organization's websites that maximizes the growth of online sales and meets the organization's overall business goals. Directs all business administration roles in an e-commerce implementation, such as store configuration, store... More

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