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Average Base Salary


Average Hourly Rate


Average Bonus
The average head of marketing research salary in Arizona, United States is $130,668 or an equivalent hourly rate of $63. This is 3% lower (-$4,026) than the average head of marketing research salary in the United States. In addition, they earn an average bonus of $17,941. Salary estimates based on salary survey data collected directly from employers and anonymous employees in Arizona, United States.
Salary by Experience


Entry Level Salary


Senior Level Salary
An entry level head of marketing research (1-3 years of experience) earns an average salary of $92,494. On the other end, a senior level head of marketing research (8+ years of experience) earns an average salary of $215,004.

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Job Description
Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firm's profits or share of the market while ensuring the firm's customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services.

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About the Data

The above data is a data available in ERI Economic Research Institute's Global Salary Calculator. The Global Salary Calculator provides compensation data for over 45,000 positions in 8,000+ cities in 69 countries. Try a free demo of the cloud-based Global Salary Calculator.

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