Average Base Salary in National Average - U.S., U.S. National Average
$178,053
=
National Average Base Salary
Currency in United States Dollars
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Counsels and coordinates all organization divisions as to means of obtaining maximum advertising effectiveness in creating consumer demand. Aids marketing personnel in all divisions in developing marketing plans, and in the creation of advertising themes, development of programs, and selection... [+] More
Counsels and coordinates all organization divisions as to means of obtaining maximum advertising effectiveness in creating consumer demand. Aids marketing personnel in all divisions in developing marketing plans, and in the creation of advertising themes, development of programs, and selection of media. Typically reports to the Marketing and Sales Top Officer and has Advertising Director reporting to this position.
Counsels and coordinates packaging and graphics for all products in all divisions. Provides ideas and creative guidance to marketing personnel. Works with personnel on the selection of advertising agencies. Evaluates and analyzes the effectiveness of advertising, and makes recommendations for any improvements indicated. Counsels marketing personnel on questions involving good taste in advertising and acceptable advertising practice. Works with legal department and marketing personnel on interpretation of Governmental rulings affecting advertising. Coordinates division and product advertising budgets. Acts as a liaison and/or coordinator on advertising projects involving two or more divisions. Studies and evaluates advertising strategies and use of media by others in industry. Develops and maintains good relationships in the advertising field. [-] Less
Salary Data: National Average - U.S., U.S. National Average
Percentile
Base
Bonus
Benefits
Total
16.7
117,159
7,615
17,808
142,582
50
178,053
11,573
27,064
216,690
66.7
327,422
21,282
49,768
398,472
Salary Data: United States National Average
Percentile
Base
Bonus
Benefits
Total
16.7
117,159
7,615
17,808
142,582
50
178,053
11,573
27,064
216,690
66.7
327,422
21,282
49,768
398,472
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Data reported by the US Department of Labor Occupational Employment Statistics Prevailing Wage Rates for use in H-1B estimates made after 2005 have been enhanced with two calculated columns: Level 2 and Level 3. As of March 28, 2005, new ETA 9089 rules call for surveys to provide at least 4 levels of wages. The Consolidated Appropriations Act, 2005 amended Section 212(p) of the INA, 8 U.S.C. 1182(p), to provide that: The wage required to be paid pursuant shall be 100 percent of the prevailing rates and Where the Secretary of Labor uses, or makes available to employers, a governmental survey to determine prevailing wage, such survey shall provide at least 4 levels of wages commensurate with experience, education, and the level of supervision. Where an existing government survey has only 2 levels, 2 intermediate levels may be created by dividing by 3 the difference between the two levels offered, adding the quotient thus obtained to the first level, and subtracting that quotient from the second level. SalaryExpert’s calculations are shown below:
For Use In
Type
Annual Mean
Level 1 (I)
Level 2
Level 3
Level 4 (II)
2007-2008 OES
4
99,280
N/A
N/A
N/A
N/A
2008-2009 OES
4
103,780
N/A
N/A
N/A
N/A
2009-2010 OES
4
107,970
N/A
N/A
N/A
N/A
The above values are to be used (ed. note: for prevailing wage submissions) except for nonprofits, colleges and universities, college and university operated federally funded research and development centers, and certain research agencies.
